For Immediate Release

Avery Sporting Dog Cup and Avery Triple Crown

Little Rock, AR July 7, 2008- The Super Retriever Series (SRS) and Avery Outdoors, Inc have teamed up to deliver a new competition within SRS. The Avery Sporting Dog Cup and the Avery Triple Crown will be new additions to this year’s SRS season that are sure to make for some excitement!

The Avery Sporting Dog Cup will be awarded to the team that accumulates the most points throughout the SRS season.  A team consists of one handler and one dog. After all qualifying events have been completed, the team with the highest point total will win the Avery Sporting Dog Cup. The Avery Sporting Dog Cup winner will receive an automatic invitation to the Crown Championship to be held at Riverfest in Central Arkansas in May of 2009. Past winners of the SRS Crown Championship are Barry Lyons and Skeet, Alex Washburn and Ticket, Jerry Day and Super Sue, Chris Akin and Boomer, J Paul Jackson and Achilles, Richard McDonald and Sam, Mike Pierce and Free, Lyle Steinman and River, and Chris Akin and Slide.

The Avery® Triple Crown will be awarded to the team that wins a qualifying event, the Avery Sporting Dog Cup, and the Crown Championship within the same season.  If there is not a winner, then the prize money will roll over into the pot for next year’s winner.

SRS Producer Shannon Nardi was extremely excited about the Avery Sporting Dog Cup as well as the Avery Triple Crown, “I can’t express the excitement I feel for these additions. Avery has been a big part of the SRS and is very aware of the growth of not only SRS, but all sporting dog events.  Tom Matthews and Allen Hughes of Avery have the same vision that I have had from the beginning for SRS, and together the sky’s the limit!”

Avery has been an integral part of SRS for many years. “Through our relationship with SRS, in three short years Avery Sporting Dog has become the leader in retriever training gear. This is just a thank you to the competitors that helped make it happen” said David Carrington of Avery.

As the SRS Chief Organizer, Brint Ramoly was not surprised to find Avery at the forefront of giving back to the retriever world. “If SRS has ever needed anything from Avery, all I have ever had to do is pick up the phone and get David Carrington on the other end. He has done anything we asked that would help grow SRS in the past few years, and to see them give back to the competitors is just not a surprise- exciting, but not a surprise”.

Here are the rules for the Avery Sporting Dog Cup and the Avery Triply Crown:

All rules stated below will be in effect for the remainder of the 2008/2009 Super Retriever Series.  All decisions made by the tournament director and/or tournament officials will be final in all matters. The tournament director and/or tournament officials may make a change to these rules when the safety of a team or the integrity of the Super Retriever Series is in question. The Avery Sporting Dog Cup will be awarded to the team that accumulates the most points throughout the SRS season.  A team consists of one handler and one dog.  If two handlers run the same dog, they will be considered as two separate teams.  After all qualifying events have been completed, the team with the highest point total will win the Avery Sporting Dog Cup.

Rules

1. Teams must advance to the second series in order to receive points for an event.
2. All teams that do not qualify for the third series will receive points based on their finish in the first series.
3. Teams that do not qualify for the fourth series will receive points based on their finish in the third series with ties resolved using time for the third series and then scores from the combined first and second series.
4. A tie at the end of the qualifying events will result in a one series run-off at the Crown Championship.

              Changes for 2009

1. There is no minimum number of events that must be run.
2. Teams must advance to the second series to receive points.
3. Teams that do not qualify for the third series will receive points based on their score in the first series.
4. First place points for each event will be determined by the number of dogs registered.
5. There will be no bonus kickers for the 2009 season.
6. There is no enhanced bonus for the 2009 season.
7. Ten percent (10%) of the Crown Championship prize will be reserved for the Avery Sporting Dog Cup Champions.  

Avery® Triple Crown

Also new for 2009 is the creation of the Avery® Triple Crown.  The Avery® Triple Crown will be awarded to the team that wins a qualifying event, the Avery Sporting Dog Cup, and the Crown Championship within the same season.  Any team that wins the Avery® Triple Crown, will receive an additional 5% of the Crown Championship prize.  This is a progressive award and if no one wins the Triple Crown in a season, its prize money will roll over to the next year and continue to grow until we have a Triple Crown winner.

For more information about the Super Retriever Series go to www.superretrieverseries.com or contact Brint Ramoly at bramoly@waterdogtv.com .